Thursday, July 07, 2011

Equal Opportunity

No front row seats ??? What would Anna do ???
Rem Koolhaas and his team at OMA redesigned runway for PRADA S/S 2012 menswear collection. 600 visitors were seated on individual blue foam blocks distributed over a 1.5m x 1.5m grid throughout the entire space of the hall. These seating provides the audience with a front-row view for the entire space, no bad spot.

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