American Express announced its partnership with Product RED1, a revolutionary new business initiative created by Bono and Bobby Shriver, Chairman of DATA (Debt, AIDS, Trade, Africa), to deliver a sustainable flow of private sector money to the Global Fund2 to help fight AIDS in Africa.Available March 1st (in UK only), those spending with American Express RED will be able to play their part in supporting this important cause by simply using their credit card as normal. For every pound spent on the card, American Express will donate a minimum of 1% to the Global Fund.
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