Absolut Colors will be introduced to the UK in June, with the launch of a limited edition gift pack inspired by the rainbow flag. The classic shape of the Absolut bottle is enlivened with six brightly colored bands, and complementing the special edition the initiative will also feature a limited edition cocktail book – the Absolut Colors Cocktail Collection. The book is a stylish, lavishly-illustrated cocktail guide, featuring drinks based on the six colors of the rainbow flag, and with a foreword by Gilbert Baker, the flag’s creator. Funds raised from UK sales of the cocktail book will be donated to the registered charity Pride London, to support the organization's networking, education and support of LGBT communities in London. SOURCEFriday, June 06, 2008
ABSOLUT COLORS
Absolut Colors will be introduced to the UK in June, with the launch of a limited edition gift pack inspired by the rainbow flag. The classic shape of the Absolut bottle is enlivened with six brightly colored bands, and complementing the special edition the initiative will also feature a limited edition cocktail book – the Absolut Colors Cocktail Collection. The book is a stylish, lavishly-illustrated cocktail guide, featuring drinks based on the six colors of the rainbow flag, and with a foreword by Gilbert Baker, the flag’s creator. Funds raised from UK sales of the cocktail book will be donated to the registered charity Pride London, to support the organization's networking, education and support of LGBT communities in London. SOURCE
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